Thursday, February 25, 2010

Baby Boomer Entrepreneurs Seth Godin's Linchpin Has Been Out For A Month

Well, baby boomer entrepreneurs, Seth Godin's new book, Linchpin, has been out for a month. What are we seeing about it's impact so far?

As for me, it has been a wonderful month. I've read Linchpin a couple times. I've shared it with many of my friends. I created a squidoo lens called Become A Linchpin. That is exactly what I want to do, be a linchpin. What have you decided? Why don't you tell me in the comments below?

Shallie Bey
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Tuesday, February 23, 2010

How to become a proactive networker

I have been doing some work with an NRG member on developing an online training course for networking. She came back with an excellent insight this morning after reviewing the material;

"I would definitely get more benefit from my networking after doing this training by being more focused on objectives, rather than just expecting things to evolve/happen."

It is not unusual for people to wait for things to happen in networking rather than concentrating on things to make things happen. The most successful networkers, though, get on and don't wait.

In Applying the 7 habits to your business networking I wrote that habit 1* is 'Be Proactive'. You need commitment and the right attitude. Take the lead in conversations, make connections, and share your expertise.

So just how do you make yourself proactive in networking?

The first thing is to decide your objectives and then set yourself targets for the things you can do to help you achieve those objectives.

These podcasts may help you discover what you want and what you can do.
1. 'Why are you networking & are you prepared?'
2. Developing a Networking Strategy

Then it's down to you to do it!


*From the best selling Seven Habits of Highly Effective People by Stephen R. Covey

Good Networking!
Dave Clarke
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Tuesday, February 16, 2010

Are you trying too hard for the perfect pitch?

Many networking events have a slot where you have to introduce yourself to the group. People can get so wrapped up in this that they think this is what networking is all about and spend ages trying to craft the perfect 'elevator pitch'. Forgetting that time is better spent in building relationships.

I was asked by someone last week for feedback on their pitch as they were not getting much out of their networking. When I asked what else he was doing in the way of helping others and following up there was a long pause in the conversation!

As long as you are able to express your proposition confidently & consistently when asked that is enough. The important elements are your target market, the problems you solve and your stories.

In my top 10 networking tips I explain the really important things to spend time on. Finding other business people who operate in similar markets to you. Then helping them and building relationships to earn the trust that is vital in business networking success.

Good Networking!
Dave Clarke
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Friday, February 12, 2010

Three keys to networking success

Earlier this week, Jason Cobine, shared his insights into the three keys to networking success at the NRG Marble Arch Networking Group in London. Basing his talk on his own experiences he identified the three as help others, help yourself, and follow up.

The first two keys, help others & help yourself, nicely summarise how networking works. If you want others to help you then take the lead and help them first. You can help yourself my making it crystal clear what you want so people can actually help you. He is also spot on about follow up which really is 'a simple way of standing out from the crowd'.

You can read more about the three keys from Jason in his blog 'Why are some business networkers more successful than others?'

Good Networking!
Dave Clarke
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Tuesday, February 9, 2010

Offline Social Networking

I have just returned from a weeks skiing in the French Alps with nearly 20 other business people. All people that I have met through networking in the last 5 or 6 years. The bonds built through this sort of social activity really do enhance the building of business relationships.

As William Buist put it in his Ecademy Blog on the skiing trip:

"There really is a lot of value in getting a deep understanding of how others think and seeing how they look out for you when you need support. Everyone in the party of nearly 20 was either well known to each other or to someone in the group. There's a camaraderie that's second to none."

Last year in 'Networking on the Piste' I reported on last year's trip. I have no doubt that the amount of business eventually generated between the people on the trip this year will exceed last year's as people got to know even more about each other.

Business Networking really can be fun!

Good Networking!
Dave Clarke
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Tuesday, February 2, 2010

How to explain what you really do

In 'How to answer that awkward question' I included my podcast on how to answer that tricky question "What do you do?"

My latest podcast is all about giving your answer in a way that is easily understood and gives an insight into what you really do. Listen here:

Good Networking!
Dave Clarke
Get 7 networking secrets for business success

business networking | business networking events | business networking tips

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